New Philharmonic & Buffalo Theatre Ensemble | 2018-2022

Clients: New Philharmonic (New Phil) & Buffalo Theatre Ensemble (BTE)

Two professional in-residence companies at the McAninch Arts Center (MAC). The companies function independently from the MAC in a lot of aspects, but utilize their marketing, facilities, and support staff.

Specifications

New Phil: Conceptualize and execute original graphics for each show during the performance season that can be used across multiple platforms and dimensions. Layout and produce a full-season brochure prior to the start of the next performance season to drive sales.

BTE: Layout and produce a full-season brochure prior to the start of the performance season to drive sales. Design and implement original graphics for both BTE as a whole and individual shows for usage in digital and print advertising during performance season.

Programs Used

Adobe Illustrator, InDesign, & Photoshop

Large floor banner to advertise New Phil Shows in the MAC lobby.
Logo for the New Phil production "The Merry Widow"
Marketing asset created for the New Phil production "A Night of Broadway & Opera" (design was not selected for production).
Printed Season Brochure for New Phil
Marketing asset for the New Phil production "Holiday Sing-A-Long with the Symplony"
Printed Season Brochure for BTE
Marketing asset and original logo for the BTE production "The Humans"
Marketing asset and original logo for the BTE production "One Man, Two Guvnors"
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